|Intro||American premium jeans for junior girls market (girls 10-18 years), from New York|
Mudd Jeans is a young women's clothing brand founded in 1995 by Dick Gilbert, George Fontini, Marty Weisfeld, and Joanne Jacobsen. The brand became popular when they introduced their affordable flare-leg jeans, which was a popular style at the time.
Later, it expanded to a wider line of products, which currently includes jeans, dresses, jackets, shirts, t-shirts, blouses, tops, shorts, sweaters, and lingerie.
Under new ownership, Mudd has continued to expand their brand and has introduced "Mudd Girls Move the World" which features real girls and their stories about helping out in their community. Until 1997, its products could be found in the United States at Kohl's, JC Penney, Sears, Shoe Dept., Target, Famous Footwear, Bealls, Bon Ton, Dillard’s, Carson Pirie Scott, and Stage. The label is also available in Panama and Mexico. Recently, Mudd became an exclusive of Kohl's stores.